Brookdale Senior Living Web Design Manager in Brentwood, Tennessee
Brookdale Senior Living - 111 Westwood Place Brentwood, TN 37027
/Brookdale. Bringing new life to senior living./
Designs web information that accurately reflects Brookdale"s goals, objectives and identity along with creating a compelling use experience. Creates the concepts, wireframes, artwork and layout for sites and other online projects based on creative briefs and meetings.
Create the design and layout of Brookdale websites, landing pages, display ads and other digital items
Create a compelling user experience for all site visitors
Develop designs for A/B and multi-variant testing to improve the UX of target lead segments and improve CTA elements, IA, design, content and lead conversion rates on Brookdale.com
Collaborate across departments to ensure Brookdale.com is enhancing key business objectives and leveraging existing resources
Analyze online design trends and identify performance gaps to continually optimize site for both SEO and lead conversion performance
Develop digital assets including UI"s and icons for other teams, as needed
Translate project scope, art direction, and team/customer feedback into engaging experiences
Work with website developers to ensure that projects are delivered to a high visual and functional standard
Assist in the development of user flows, wireframes and mockups
Manage design projects from conception to completion
Required skills and qualifications:
Bachelor"s Degree in Business Administration, Marketing, or other related field preferred
Minimum two years experience in web design
Possesses knowledge in Adobe Photoshop, InDesign, DreamWeaver, Online Branding, Email Marketing, Display Advertising
If you"re a Brookdale associate, please consider referring someone through the Good People Program!
Brookdale is an EOE-(Equal Opportunity Employer) and drug-free workplace.
Brookdale offers a number of benefits to full-time associates including, but not limited to: medical, dental, vision, disability, life, paid time off, educational reimbursement. All associates, age 21 and older, are eligible to participate in the 401(k) retirement savings plan.